Auto repair workshop business idea - introduction.
One of the business ideas that readily comes to mind if you have the skill, is setting up your own auto repair workshop. maybe you have been working for some big auto company or auto repair company without really getting the job satisfaction that you have been craving for. or maybe you don’t even have the skill for auto repair but you have the skill to manage money and business. Auto repair business could be a lucrative business you can easily set up and profit by.
When starting out to establish any busniess venture, you will want to know about the type of business before you even venture into it.
for example, you will want to know
1. if the type of business is profitable
2. your competition
3. how much it will take to invest in it.
4. what are the disadvantages and advantages of the business.
5. and so on..
First of all let’s have an overview of what an auto repair business is all about. Like I always say - for every business one goes into, you have to be unique in that business.Your business has to be known for one unique thing. It could be that your business is the most honest, has the best mechanics around, treats customers with utmost respect etc. It’s time wasting to set up a business just because somebody else has the same type of business. So you end up doing the exact same thing. you need to differentiate yourself from others if you want to succeed in business.
The auto repair business hasn’t got a good reputation. There is always this feeling that the auto repair mechanic is not entirely truthful after repairs have been done. The reason is this -
1) most Customers feel ripped of after getting a receipt after repairs are concluded on their vehicles. Because there is a feeling that the amount on the receipt doesn’t justify the repairs carried out.
2) secondly, auto mechanics will always have you believe that you still have one thing or the other that is wrong with your vehicle and so you will need to come back for more repairs.
3) even in cases when repairs are carried out the customer still feels as if he or she could have done without the repairs in the first place.
Customers car complaint facts - There are about 25,000 complaints a year to the California Bureau of automotive repair. What about those who did not file complaints.
These are some of the things plaguing the auto repair business.
However, you can use these negative perception to create an auto repair business that is unique.
Continues on the next post….
Written by saleh on November 28th, 2008 with
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